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(Pic) Tretorn’s “Save Saab” Campaign

(Pic) Tretorn’s “Save Saab” Campaign

By Jeff Weiner on February 11, 2010

We noticed this flyer and t-shirt in our local Tretorn store in NYC’s SoHo district. Tretorn is based in Sweden and is one of the leading outdoor product manufacturers in Europe. They are showing support for their Swedish compatriot, Saab, with a campaign aimed at generating funds to support the company during its financial struggles. Nice.

Recent Articles By Jeff Weiner

Jeff is PSFK's Commercial Director. When time permits, he publishes about any and all things automotive. He can be found on Twitter @JGWeiner.

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TOPICS:	Advertising, Branding & Marketing, Automotive, Fashion, Retail, Work & Business
TAGS:	activism, saab, Tretorn

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