Redesigning Valentine’s Day
What would Valentine’s Day look like if it was redesigned?
Armin Vit and Bryony Gomez-Palacio from Under Consideration were tasked by Studio 360 to redesign Valentine’s Day. Spending less than two weeks on the project, the studio set out to tackle this list of goals:
Clarify Expectations
Simplify Visual Clutter
Update Color Palette
Revamp Traditions
Transform Cupid
The walk-through reveals how they identified problems, surveyed the current visual language, experimented with solutions, and arrived at the redesigned iconography.
[ via Tputh ]
Recent Articles By Francisco Hui 
Franc is a consultant working at the New York office of PSFK.
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| TOPICS: | Arts & Culture, Design & Architecture, Health & Wellness |
| TAGS: | branding, design process, holiday, studio 360, Under Consideration |
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