menu

T.O.Y.S. On Tour: Trash Transformed Into Art and Global Recycling

T.O.Y.S. On Tour: Trash Transformed Into Art and Global Recycling
culture

Tracing the footsteps trash leaves internationally, the T.O.Y.S mission transforms "junk" by renewing the socio-economic processes in Africa.

Kyana Gordon
  • 12 february 2010

theSYNdicate, an international network for transforming arts recently launched the T.O.Y.S. On Tour project. Tracing the footsteps trash leaves internationally, the T.O.Y.S mission transforms “junk” by renewing the socio-economic processes in Africa. Countries in Africa produce commodities such as cocoa, diamonds, gold, and oil that help fuel first-world economies. As a result, third world nations are flooded with products of mass consumption, and in some cases hazardous materials.

The project’s goal is to understand the global cycle of garbage by observing how countries deal with trash in different parts of the world. Also, in parallel development, the team hopes to define a scale of measurement to evaluate European trash and ways to dispose of refuse in the most profitable way possible, by ‘selling’ trash in local markets. Artists from theSYNdicate work as waste disposal agents in ‘trash design’ uniforms and bargain with the local African population. Once the market value is established, and a sum of money agreed upon, the European objects of trash are exchanged for a piece of art. Become a shareholder at 35Euro, and you’ll receive a piece of useful re-designed trash from Africa’s slum industry of artisans.

T.O.Y.S. On Tour: Trash Transformed Into Art and Global Recycling

The T.O.Y.S. team began their research trip in mid-November in Graz, Austria. Community members of Graz were encouraged to dispose of ‘refuse for Africa’ at the city’s main square (Hauptplatz), where theSYNdicate artists waited in their ‘refuse’ vehicle to receive donations to catalogue and document. A cross-section of Austrian trash bins were loaded onto an overland truck and their journey took them throughout Europe and to ten African countries. In Africa, trash was also collected, catalogued and documented by theSYNdicate  team, in the same way it was in Europe: this time, however, small units were sealed, numbered, given an exact description of the place where found, and defined as art objects. One sample per place is laid aside, as a ‘dividend’ for shareholders. These methodologies were put into place en route in Senegal, Mali, Burkina Faso, Ghana, Togo, Benin, and Nigeria by using garbage as a storytelling vehicle and global structure to explore socio-economic realities of different cultures.

Once back in Graz, the plan is to organize a large meeting of shareholders, where packets of refuse will be presented. Also, a catalog will be published, with analyses of the different types of refuse in their respective socio-economic contexts, along with theoretical texts on the economy, ecology, refuse art, and the cultures along the route. Exhibitions are planned to be held in Vienna, Graz, Lagos, and in other places.



[via T.O.Y.S on Tour]

Trending

Genetics Startup Is Working To Create A Completely Personalized, DNA-Based Range Of Products

Health
Retail Yesterday

Store Technology Expert: Why Retailers Must Invest In Store Associates

Jan Kotowski, Head of Product at Tulip Retail, shares his thoughts on how retailers should be preparing for the future

Travel Yesterday

United Airlines Launches An Updated Business Class Program

The new Polaris product prioritizes customer service and updated modern amenities

Trending

Get PSFK's Related Report: Future of Automotive

See All
Design & Architecture Yesterday

Video Explores Complex Museum Architecture

A mini video gives a quick overview of the most beautiful cultural buildings built

Sustainability Yesterday

Smog Vacuum Turns Pollution Particulates Into Unique Jewelry

A large device was installed in Beijing that sucks up smog and compresses it into small centerpieces atop jewelry

Related Expert

Halle Tecco

Health, Venture Capital, Technology

Experiential Marketing Yesterday

PSA Fashion Line Shines A Light On Victim Blaming

YWCA Canada is using fashion and sexist tweets to highlight how often we as a society blame the victim in cases of abuse

Syndicated Yesterday

What PSX 2016 Tells Us About The Modern Games Industry

Nostalgia and big brands are defining how the console market is being shaped

Mobile Yesterday

VP: Why Messaging Apps Are Issuing In A New Era Of Commerce

Matt Johnson discusses how mobile messaging commerce is creating a different modality for interaction between retailers and consumers

PSFK LABS REPORT

Future Of Retail 2017
Transformation Strategies For Customer-First Business
NEW

PSFK Op-Ed december 2, 2016

Customer Service Expert: Why Offline Retail Has Better Data Than Online Retail

Healey Cypher, Founder and CEO of Oak Labs, shares why we should be thinking about the physical store as an e-commerce site

PSFK Labs december 1, 2016

Retail Spotlight: Home Depot Reimagines How Employees Conduct Tasks

The home improvement retailer puts the customer first by initiating local fulfillment centers and simplifying freight-to-shelf inventory management

Technology Yesterday

The PSFK Holiday Gift Guide 2016

Based on a year of research by PSFK Labs, we curated a list of innovative and unique holiday gifts

Food Yesterday

Minute Maid Opens A Store That Sells Nothing

The beverage company opened a pop-up shop that encourages customers to write letters to their parents instead of buying a gift

Entertainment Yesterday

Samsung And Viceland Partner For A Virtual Reality Documentary On The Syrian War

The White Helmets film uses VR to immerse viewers in the everyday conditions of the war-torn country

Design & Architecture Yesterday

These Designs Bring Modern Architecture To The Humble Birdhouse

Artist Douglas Barnhard has imagined a series of designs emulating the work of architects such as Frank Lloyd Wright and Joseph Eichler

AI Yesterday

Nine Technologies To Invest In When It Comes To Retail [Future Of Retail]

Retailers are leveraging assistive technology to help employees in their daily tasks and customers on the sales floor

PSFK EVENT

FUTURE OF RETAIL 2017
Conference Built Around Our Report Launch
BUY TICKETS

Travel Yesterday

Acura Cockpit Envisions The Future Of Autonomous Travel

The car brand has built a proof that offers a sneak peek of the self-driving vehicle experience

Retail Yesterday

How Artificial Intelligence Is Enabling Anytime Shopping & On-Demand Support

Retailers are leveraging advanced technology to relieve associates from mundane tasks, while better assisting customers

Cities Yesterday

NYC Map Calculates Economic Benefits Of Every Tree

TreesCount! maps all the greenery in the five boroughs and even figures out how much money it saves the city

No search results found.