Location-Based Virtual Art: Curation Turns To Augmented Reality
The art world is finally understanding that the idea of art in a gallery holds increasingly less value in an instantly gratified and visually saturated society. The problem now, is how to marry these new technologies with work that is often tied to a specific location or time. An interesting experiment that bridges the gap between the gallery and the real world is the Virtual Public Art Project, which utilizes mobile technology and augmented reality to allow users to experience decentralized sculptures across numerous international locations, including North America, Europe, Asia and Australia.
From the project website:
The Virtual Public Art Project presents its inaugural exhibition, Symmetry and Growth, by U.S. artist Christopher Manzione. The exhibition of fourteen virtual sculptures that merge with their physical environments are featured in prominent public locations in eleven cities across North America, Europe, Australia and Asia. Symmetry and Growth proposes contrary systems of origins and growth to viewers who use their iPhone 3GS and Android phones to view the exhibition’s virtual public sculptures.
Recent Articles By Lisa Baldini 
Lisa Baldini is a regular contributor to PSFK.com. As a student of Graham Harwood, Luciana Parisi, and Matthew Fuller, Lisa's interest in technology lies in how culture is changed from the bottom up through history, materiality, databases, user experience, and affective computing. A student of social media marketing, she sees how people try to engage consumers through technology and how much failure is at hand by misunderstanding the medium. A teacher at heart, she writes and curates in an effort to link the knowledge derived between the academic, art, and business worlds.
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| TOPICS: | Arts & Culture, Electronics & Gadgets, Web & Technology |
| TAGS: | art, augmented reality, curatorial, Media Arts, public art |
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