Companies like Google are giving consumers options to control what information is shared with whom and how
The Future of Digital Safety & Security: A Consumer Guide is a 10-week series from PSFK and MasterCard exploring the key trends that are defining the future of digital safety & security. You can read and share the full report on our Slideshare page.
Oculus' VR goes social, allowing those encapsulated in another world to be able to communicate with one another
Virtual reality is the tech talk of the moment. And as Oculus Rift is owned by no other than Facebook, its move into social media was inevitable. Now the VR giant has launched an alpha version of the Oculus social platform creating a lifelike digital world where users can connect.
Droponic system pairs soil-free planters with a smartphone app to help urban gardeners cultivate fresh herbs
Nourishing a garden might not seem like a possibility in an urban environment, but Droponic hopes to change that. The kitchen garden system makes it possible for city dwellers to grow fresh herbs in their homes without even venturing outside, using “smart planters” in conjunction with a smartphone app that will track the plants’ progress.
A Peruvian engineering university created 10 lamps powered by photosynthesis to provide clean energy to a remote village
When a small jungle village in the heart of Peruvian rainforest lacks access to electricity, trust Peru’s Universidad de Ingeniería and Tecnología (UTEC) and ad agency FCB Mayo to come up with an elegant solution: the Plant Lamp system uses energy from the process photosynthesis to power lamps for the rural community.
Could the NutriDrip, brought to the limelight via celebrities, be on its way to reaching mainstream audiences?
The concept of using an injection to input additional nutrients into our bodies has been in the media for some time now. Celebrities including Madonna, Miley Cyrus and even Rihanna are rumored to have bought into the IV therapy vitamin trend showcasing their drips on social media. The service in question here is aptly named NutriDrip, which delivers a solution of vitamins directly into people’s veins and is now targeting the masses as opposed to the “elite.”
The New Stand is a fresh take on a cultural staple that delivers curated products and delightful content to subway riders
It’s one of those New York cultural institutions you’ve never really thought twice about: a spot to pick up a copy of The New York Times, an early morning boost, two packs of gum. On a NYC commute, you might pass it every day, and stop to look, or pay it no notice altogether. Whatever your relationship to your local newsstand, it’s about to be improved and transformed altogether, at least if you’re passing through Union Square station starting today. The New Stand is a reinvention of old tradition, an elevated convenience store experience that offers a physical touchpoint for both product and content.
Workers at Redpepper's offices are informed via the messaging platform when a visitor has arrived at their lobby
Offices are extremely busy, making it easy for visitors to sometimes feel unwelcome even when they’re there to meet someone. The company Redpepper, a brand building service, have had this issue as their lobby bears no receptionist. To reconcile the problem, they’ve hacked an iCade arcade game where visitors scroll through 8-bit figures of employees and choose who they’re there to see then promptly notifying them via a Slack doorbell in the messaging system.
Ethan Elismann, the Director of Product Experience at Uber, spoke at PSFK’s Future of Retail 2016 San Francisco Event about the importance of perfect partnerships (that may or may not involve kittens)
More and more companies are looking for complementary partnerships in product and service providers, to deliver delight in a seamless manner to customers. Uber is a trailblazer in this manner, partnering with restaurants for delivery, Spotify, Live Nation, kitten shelters and Goodwill. These collaborations are born out of a unique understanding of who the Uber rider is, what they are interested in and what they like and dislike. After developing this deep understanding of how customers behave, brands should look to partner with partners that have an overlapping user base.
The shoe brand's midsole leverages the benefits of 3D printing for optimal balance of flexibility, strength, and durability
New Balance is set to launch the first high performance running shoe boasting a 3D-printed midsole. Leveraging the benefits of 3D printing along with breakthroughs in materials science, the new midsole features the optimal balance of flexibility, strength, weight and durability.
A quick and easy fitness app that allows immediate adaptation, Your Trainer allows you to show results quickly by completing 12-minute individualized workouts
As we approach the holiday season, many of us will be trying all sorts of ways to remain fit and healthy, especially since the average adult gains five pounds over the holidays. There is an app that might work for you and it has workouts that average 12 minutes. Your Trainer is a customizable fitness app to meet your personal health needs.
Altwork's reenvisioned workstation aims to fuel creativity, productivity and collaboration while placing the utmost importance on comfortableness
On a mission to redefine how computer workstations coincide with the user from a productive, comfortable and healthy standpoint, Altwork, a team of designers, engineers and creatives, have developed an ergonomic terminal for the increasingly computer-centric worker.
Pefin is a platform that brings AI to personal financial services and offers actionable strategies for the best financial outcomes
Life is full of details that can soon get complicated and messy with various costs that include taxes, tuition and insurance. While all kinds of financial information is available online, what people often need is tailored financial advice and personalized services. By learning about your priorities, incorporating Artificial Intelligence into financial services, Pefin is a platform that provides affordable, artificially intelligent financial advisors for planning and advice to users.