Designers As iPad Content Curators

Designers As iPad Content Curators

How can designers can use the iPad to help traditional media outlets become the new "Curators of the Internet"?

Paloma M. Vazquez
  • 7 april 2010

The notion of content curators is the subject of many conversations these days – we’ve discussed it here at PSFK, and play this role for our readers as well.  With the breadth of news, cultural, educational and entertainment content available online any given day or moment, individuals continue to look for trusted entities that will help streamline the process of digging up the most interesting and relevant content for them.

Geraint Owen, co-founder of Superfad, a design and production studio, shared his perspective with ‘Boards recently, speaking specifically to how designers can use the iPad to help traditional media outlets become the new “Curators of the Internet.” Owen sees an opportunity for designers to help beleaguered, traditional media outlets regain relevance via a platform like the iPad, where users are hungry for interesting, valuable content that they can use their powerful new toy to access:

Newspapers and magazines are not bound piles of paper flung at the ends of our driveways. They are curators of specific strands of taste and, unlike television channels, have covered all aspects of culture. From that standpoint, the iPad and other similar devices provide the perfect chance for them to make themselves important in our lives once again. Only this time, instead of just bringing us the written word, they can put all kinds of stuff in front of us.

Why the opportunity for the design community, specifically? Owen explains:

Design – truly good design – provides layered meaning to information. Design provides context, directs interaction, and defines communities. Design has spent a lot of the last few years merely as decoration.  Now it can usher in a new era of experience and help define who wins the (new) media wars.

In terms of execution (vs. theory), designers can help new media identify the optimal interaction design to help users navigate towards their desired content quickly and intuitively – which is critical on any mobile device:

Contextual commands within well thought-out tactile interfaces are not only key, they are the very things that will make apps reusable. We’ll stop using ill-conceived app layouts as soon as we can replace them with more fluid and intuitive user experiences.

We’ve seen Cadillac launch a coolhunting app for the iPad, which offers but one example of design content curation. Content curation, however, still needs to be segmented, based on the type of content, and context in which one is accessing and reading it – whether you’re at work, on your mobile phone commuting, or (as of Saturday) on your iPad.  Is a single curated resource possible, or will users continue to have to rely on several, based on type of content – and even context?

[via ‘Boards Magazine]


Flower Pencils Create Cherry Blossom Petals When Sharpened

Arts & Culture
Technology Today

Fragrance Will Release The Smell Of Data If Your Private Information Is Being Leaked

The device is designed to create a physical cue for the potential dangers lurking online

Retail Today

LYNK & CO Is A New Auto Brand That Promises Mobile Connectivity On Wheels

Online access and mobility sharing are driving the company to disrupt the auto industry


Get PSFK's Related Report: Future of Automotive

See All
Gaming & Play Today

Nintendo’s New Console Pushes For Portable Gaming

The Switch allows gamers to seamlessly play on the go by themselves or with friends

Related Expert

Scott Thrift

Patient Horologist

Entertainment Today

Speaker Displays Song Lyrics As Music Is Played

The device is able to generate the graphics on a translucent screen and retrieve the words from a connected database

AI Today

Travel Assistant Scans Your Emails To Make Planning Easier

This AI add-on will sync with your inbox and sends reminders to make sure you don't miss anything important

Millennials Today

FOMO Survival Kit Helps Millennials Cope With Social Anxieties

The satirical product is meant to be a playful diversion for people who feel like they are missing out


Future Of Automotive
Scenarios Driving The Digital Transformation Of An Industry

PSFK Op-Ed october 17, 2016

Home Depot Green Energy Expert: Americans Are Taking Control Of Their Power Use

Green tech expert Jennifer Tuohy discusses new home energy tech and developments for renewables in the US

PSFK Labs Today

PSFK Picks: Top 5 Performance-Enhancing Wearables

Our new report looks at innovations pioneering the future of performance through intelligent activewear and predictive analytics

Food Today

New York Restaurant Uses Tomato Sushi As Its Newest Meat Alternative

fresh&co is using sous vide Roma tomatoes to create a vegan option that has the texture and taste of tuna

Advertising Today

Red Bull Converts Sao Paulo Payphones Into Data-Driven Bus Schedules

The booths allow city residents to check local transit times through a simple toll-free phone call

Work Today

Health Expert: Nutritional Meal Replacements Are A Solution To Corporate Wellness

Ample Foods Founder Connor Young explains why supplements are the next food trend coming to the workplace

Retail Today

Why Experiential Events Could Replace Trade Shows

Marketers are seeking creative and impactful new ways to connect with influencers

Children Today

Modular Kit Teaches Kids How To Make Their Own Robots

MODI features magnetic modules and a platform for programming to encourage experimentation

Infants Today

Work Table Doubles As A Baby Seat

Designer Kunsik Choi created the furniture to facilitate emotional communication between between parents and their children

Technology Today

Album Turns Into Something New Each Time It’s Streamed

Bill Baird's new album explores the relationship between time and music through a website crafted by design team, One Pixel Wide

Technology Today

Wearable Device And Lamp Recreate Beautiful Sunsets In Your Home

Sun Memories can record up to six hours of natural light and reproduce it via a connected light at a later date

No search results found.