The Identity Swap project asks the question: what if Twitter users had the ability to let others act as them for one day?
At Rhizome‘s Seven on Seven event, seven leading technologists were paired with seven artists for one day to develop something new. Identity Swap is the result of the collaboration between technologist Andrew Kortina of Venmo and philosopher-artist Kristin Lucas.
The Identity Swap project asks the question: “what if Twitter users had the ability to let others act as them for one day?” Through the concept service Identity Swap, users would be able to audition to be another Twitter user, providing a selection of tweets that the impersonated uses to either approve or deny the impersonator. Once approved (for an agreed-upon period of time), impersonators’ tweets through the service would appear within the impersonated’s timeline.
The system provides a game-like method for scoring points, allotting points when successfully assuming one’s identity, sharing one’s own identity, or identifying an impostor tweet in a friend’s stream, and detracting points for users wrongly identifying impersonators or being caught as one.
The presentation raised a number of thoughts on how in the digital age, what one publishes online is in a lot of important ways their entire identity – how does that change when this dynamic is diluted somewhat?