menu

Magazine Uses Scents Not Words

Magazine Uses Scents Not Words
Advertising

A magazine features no visual images, only scents which are released when the paper is rubbed.

Naresh Kumar
  • 26 april 2010

The current issue of  Mono Kultur Magazine features Norwegian scientist, artist and scent expert Sissel Tolaas. Mono.kultur #23 has no visual images, only 12 scents literally printed into the magazine with a technique called Micro-encapsulation. The scents are released when the reader rubs the paper.

Mono.kultur

[via berlin.unlike]

+#advertising
+#culture
+Advertising
+culture
+Entertainment
+Europe
+magazine
+Media & Publishing
+scents
+Science
TREND REPORT


NEW: ENTERTAINMENT DEBRIEF
Media in the age of omnipresent tech


DOWNLOAD NOW

PSFK MEMBERSHIP


JOIN RETAIL INTELLIGENCE PLATFORM
Get access to retail reports and 20,000 retail insights


LEARN MORE

Food february 17, 2017
Technology february 16, 2017
No search results found.