This Week in Branding & Advertising
Here is a look at some standout brand-building and advertising communications stories catching our attention this week.
Rethinking Strategy, Planning
- The Lethal Self Complacency of Advertising
- Influence Planning Will Eclipse Media Planning
- What Surprising Number Will Change Your Business: 3 Ideas on How to Use – and Present – Data from DraftFCB
- Celebrating Hacker Ethic
Innovation in Compelling Brand Communications
- Google Pac-Man – A Genius Celebration Costs 4.82 MM Hours in Productivity
- Sony 3D TV Advert (UK) Uses “Fake” 3D Images to Convert You - In time for the World Cup
- Adidas Match Tracker: Visualizing Soccer Match Data
- Mitchum Celebrates the Hardest Working _ in America
- Explorations in Collaborative Marketing (CP+B/Domino’s Pizza)
Digital Media & Marketing News
- Live-Blogging Facebook’s Privacy Policy Announcements
- Apple Surpasses Microsoft to Become World’s Biggest Tech Company
- 3 Secrets Behind Addictive Digital Platforms
- Twitter Traffic Explosion Led by 45-54 Year Olds
- Twitter to Eliminate Third Party Ads in User Timelines
- Groupon and DonorsChoose.org Host a Digital Pledge Drive
- Huge Gap Remains Between Mainstream and Social Media
Recent Articles By Paloma M. Vazquez 
Paloma is a regular contributor to PSFK. She is also a brand/digital strategist and curious soul. She loves spotting patterns, photographing food, and words. Wanderlust may just be her favorite.
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