Over the next four weeks, PSFK will be presenting a series of how-to videos that explore the world of exceptional account planners. Through a series of interviews with top planners, we’ll highlight the key skills planners need, and provide a clear picture of how these “rockstars” work.
In the second episode, the importance of storytelling and clear, inspiring communication is discussed.
Watch the second video below:
Featured in Communicating Ideas:
Anomaly, Director of Innovation
Alpert Executive Search, President
CHI&Partners New York, Planning Partner
JWT NY, Strategist
Anomaly UK, Head of Comms. Planning
People Ideas & Culture, Founder
Arnold, Director of Brand Planning
R/GA, Chief Strategy Officer
Mother, Senior Strategist
BBH, Head of Strategy
MDC Partners, Chief Innovation Officer
See the rest of the series here: Skills Of The Rockstar Planner