A recap of the birth, growth and proliferation of the highly focused software program.
- Apple’s application store carries sells the most apps (not a shocker), carrying over 225,000 apps, with more than 4 billion apps downloaded from Apple alone (the second largest app market – Google’s – doesn’t release comparable figures)
- Despite carrying and selling the most apps, Apple’s iPhone is NOT the highest selling smartphone – during the first quarter of 2010, that title went to Sybmian’s smartphones (44% of the market), followed by Blackberry’s (19%), followed by the iPhone (15%)
- The average iPhone user spends $80 on apps
- In most app sales, the developer’s cut is 70% of the app price; Blackberry exceeds that by offering developers 80%
- Developers fees for app development don’t come cheap: Windows Marketplace are the highest, at $99/app and $99/year, followed by Apple at $99/app – and trailed by Android at $25/app
- Just because your app is developed doesn’t mean it will be accepted by Apple – it holds the right to reject or pull your app with no reason
- If you want to profit from app development, you’re likeliest bet is to develop a game – they’re the most profitable
- The most popular app of all time? Crash Bandicoot Nitro Kart 3D
It will be interesting to note how the iPad (or other competing tablets) will factor into these dynamics, given that apps developed for that platform can be more informative, rich and simply different than those for a phone. Will games reign supreme there, as well?
[via Fast Company]