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(Video) Designing a Multi-Sensory Experience For Diners

(Video) Designing a Multi-Sensory Experience For Diners

By Scott Mioduszewski on July 8, 2010

In this video, Chef Grant Achatz of Alinea in Chicago outlines the process of designing a new item for the menu. What starts out as just a fragrant centerpiece soon turns into a drink that starts out frozen, then thaws as the meal progresses. The diners then drink the eucalyptus-based cocktail as an introduction to the next course, which features eucalyptus.

It’s interesting to watch how prototyping and iteration play a huge role throughout this process of creating a multi-sensory experience for guests of the restaurant.



[via Grubstreet]

Scott Mioduszewski

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Scott is a researcher, designer, and digital media storyteller. His interests are capturing and understanding the relationships and experiences people have using products and services.

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TOPICS: Arts & Culture, Design & Architecture, Food & Drink
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