After introducing casual gaming to a larger audience, Nintendo is launching its first video game competition event on July 16.
Competing teams can be a mix of parents with children, teens, “super adults” (age 55 and above), or families. Preliminary rounds will culminate in a national championship event in Los Angeles, California. Prizes include family cruises and entertainment systems along with Nintendo products.
While professional gaming competitions have been popular with real-time strategy games like Star Craft and first-person shooter games like Halo, Wii Games indicate how e-sports could appeal to a wider audience.