menu

Dutch Festival Uses RFID To Enable Artwork Tag Clouds

Dutch Festival Uses RFID To Enable Artwork Tag Clouds
culture

STRP festival combines RFID and social web features to blur the boundaries between gallery experience and online existence.

Stephen Fortune
  • 16 november 2010

STRP Festival Eindhoven is breaking new ground for the use of RFID in museums and gallery spaces via it’s E-Sphere RFID initiative.

The E-Sphere takes several cues from web 2.0, such as canny integration of visitor’s Twitter and Facebook accounts and by allowing gallery guests to rate items via a limited budget of 25 “dashes” and RFID integrated wristbands. This latter feature aims to bring a ‘last.fm – alike’ recommendation engine experience to perusing the gallery, suggesting artworks to visit based on their RFID mediated likes and dislikes.

Visitors use RFID wristbands to “tag” art in which the virtual world and physical reality collide. For the first time, a collective experience of visitors will be visible and a collective mind map is made from an art festival

The dashes and tags enabled by the RFID wristbands will create a constantly updating tag cloud and in so doing open up potential for data mining the collective experience of visiting a gallery. It also marks a break from traditional utilisation of RFID in such spaces to date, towards an approach that embraces the filaments of likes and tags that are increasingly constitutive of our experience of networked technology.


STRP eSphere from Marjoleine Timmer on Vimeo.

STRP E-Sphere

Trending

Machine Printer Uses Coffee Drips To Create Intricate Portraits

Arts & Culture
Technology Yesterday

Why Nest Doesn't Get The Holidays

PSFK founder reacts to the damaging effects of poor email marketing

Children Yesterday

Robots Could Be Joining Dubai’s Police Force In 2017

The real-life RoboCops can salute, shake hands and collect traffic fines

Trending

Get PSFK's Related Report: Future of Automotive

See All
Travel Yesterday

Parka Hides And Charges Portable Devices

Bolt is a jacket that lets people carry and charge their various electronics without the need for an outlet

Related Expert

Sharon Chang

Social Innovation Matchmaker

Food Yesterday

Yelp's New 'Yelfie' Feature Lets Diners Take Selfies

The update is designed to encourage people to attach a selfie when they share their experiences

Design & Architecture Yesterday

Build Your Own Savory Cheese Advent Calendar

A British food blogger has created a guide to building a different kind of holiday surprise

Fitness & Sport Yesterday

Floating Gym Concept In Paris Is Powered By Your Workout

The proposed design from Carlo Ratti Associati lets passengers ride a stationary bike as they travel through Paris along the Seine River

PSFK LABS REPORT

Future Of Retail 2017
Transformation Strategies For Customer-First Business
NEW

PSFK Op-Ed december 1, 2016

Communications Officer: What This Holiday Season Means For Millennial Shoppers

Dallas Lawrence of the Rubicon Project shares why holiday cheer is all about likes, views and retweets

PSFK Labs december 1, 2016

Retail Spotlight: Home Depot Reimagines How Employees Conduct Tasks

The home improvement retailer puts the customer first by initiating local fulfillment centers and simplifying freight-to-shelf inventory management

Syndicated Yesterday

What Does The Future Of Android Look Like In A World With The Pixel?

Google’s decision to make its own phone might have looked like a blow to the likes of Samsung but the reality is much more interesting

Retail Yesterday

Customer Service Expert: Why Offline Retail Has Better Data Than Online Retail

Healey Cypher, Founder and CEO of Oak Labs, shares why we should be thinking about the physical store as an e-commerce site

Fashion Yesterday

Alexander McQueen Designs A 3D-Printed Umbrella

3D-printed fashion arrives in time for the winter season

Work Yesterday

Why Training Associates To Be Advocates Is Key To Retail Success

In our Future of Retail 2017 report, PSFK Labs discusses strategies to prioritize customer service, which begins with associate advocates

Media & Publishing Yesterday

Netflix Creates Binge Candle To Celebrate A New Season Of Gilmore Girls

The streaming service developed a special layered candle that creates candle with episode-specific smells

PSFK LABS REPORT

Future Of Work
Cultivating The Next Generation Of Leaders
NEW

Arts & Culture Yesterday

Interactive Film Tells A Story About Living With Cancer

A moving song written by a father of a cancer patient comes alive in a 3D environment

Automotive Yesterday

Audi And LEGO Exhibit Autonomous Vehicle Installation

The installation at Design Miami explores the 25th hour, which represents bonus productive work or play time

No search results found.