The App Internet & The Counter-Intuitive CEO (Video)
Insights and ideas from The Razorfish Client Summit 2010 featuring George Colony, CEO of Forrester Research.
PSFK teamed up with Razorfish to capture insights from the wide variety of presenters at the company’s recent 2010 Client Summit.
Attendees explored ideas about corporate innovation and business transformation, with featured speakers from both large global brands such as Best Buy, Mercedes-Benz and Nike, as well as up-and-coming stars like Skillet Street Food in Seattle. Presenters discussed how effective storytelling, risk-taking and experimentation are crucial to evolving a company culture and brand.
In this video, George Colony, CEO of Forrester Research, explains how the Internet will develop into an app driven platform and shares his idea of the counter-intuitive CEO.
Watch all seven video interviews here.