menu
Get a daily delivery of PSFK
Subscribe to get a daily digest of new ideas and discoveries and to find out about upcoming events

Betabrand’s TSA Scanner-Proof Underwear Keep Privates Private

Betabrand’s TSA Scanner-Proof Underwear Keep Privates Private

Security and surveillance expert, Stephen Russell has created underwear that subtly blurs the outlines and images seen in airport body scanners.

Kyana Gordon

Remember all the hoopla that surfaced in November over the TSA body scanners? Wouldn’t it be great if there was an undergarment that could blur a traveler’s private parts for dignity’s sake, without interfering with airport security? No need to stretch your imagination, they exist and are appropriately named ‘Privates’. Thanks to a brazen proposition from Stephen Russell, a security and surveillance expert and founder of 3VR Security, Betabrand rose to the challenge and are producing scanner-proof underwear for passengers looking to protect their private parts. ‘Privates’ mask the outlines and shapes seen in the airport imaging technology by using body scanner resistant fabric. In the upcoming months, Betabrand is looking for 50 brave travelers for a pilot program called the Privates Alpha Group. The test force will fly and wear the underwear prototypes through airport security, giving TSA officers and body scanners around the world a first-hand encounter with the ‘Privates’ patterns and styles.

Betabrand

[via TechCrunch]

Post Image
Read More Tap to Expand
PSFK CONFERENCE 2015

Live. Work. Play. Better.
The PSFK 2015 conference experience

NEW YORK, NY | April 16-April 18 2015
Get a daily delivery of PSFK
TREND REPORT

PSFK Labs presents
The Future of Retail 2015

A Manifesto To Reinvent The Store