Elements S[urvival] Coat To Help The Homeless In Detroit

Center for Creative Studies design student Veronika Scott's holistic manufacturing system provides shelter, work and food.

Michael Ellenbogen
Michael Ellenbogen on December 16, 2010.

After becoming aware of the over 18,000 homeless people in Detroit, Center for Creative Studies design student Veronika Scott thought of a way she could help — by designing a coat that allows homeless people to stay warm and preserve their self-respect. But more than just designing a coat, Scott created a manufacturing system to help the homeless as well.

The Elements S[urvival] coat is essentially a wearable sleeping bag constructed of Tyvek (the insulating wrap primarily used for new construction of houses).

Elements S[urvival] coat To Help Homeless In Detroit 1

For help with production, Scott partnered with Carhartt. After receiving donated materials such as nylon and sewing machines from the work clothing manufacturer, Scott went a step further. She then partnered with a local Detroit homeless center, the Cass Community, which promised to house and feed people who make the coats, in addition to paying minimum wage.

An organic and holistic idea to help the homeless, from concept to completion.

The Empowerment Plan

[via GOOD]

TOPICS: Design & Architecture, Education, Health & Wellness
Michael Ellenbogen

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Mike is a regular contributor to PSFK. As a brand strategist and insights consultant for Fortune 500 companies, Mike executes on research to better understand how people interact with brands. His favorite topics are emotional branding, data visualization, customer relationships, eco-friendly products and real estate.