menu

The Most Shared (Viral) Brands of 2010

The Most Shared (Viral) Brands of 2010
Advertising

Rubber Republic offers an informative analysis of what branded content was most shared, and where.

Paloma M. Vazquez
  • 22 december 2010

Rubber Republic has developed a Viral Brand Chart highlighting the most shared branded content of 2010, based on weekly data from their Viral Ad Network. You might remember a few from this list – particularly those shared during the World Cup this past summer (i.e., Nike’s ‘Write the Future’). One of Rubber Republic’s most interesting observations is the significant increase in Facebook shares that occurred during the second half of the year (3x as much), and the associated increase in ‘average views per viral’. As noted by Rubber Republic: if your campaign now goes ‘viral’, it’s likely to sustain its virality for longer due to the wider extent of sharing within Facebook.

Also of interest is the popularity of parodies, as well as that of serial videos – 5 out of the top 6 videos were part of a series (keeping viewers interested). The infographic can be viewed in its entirety below.

Rubber Republic: “Most Viral Brands of 2010”

+#advertising
+#culture
+#technology
+Advertising
+brand content
+branding
+consumer goods
+culture
+digital marketing
+Facebook
+fashion / apparel
+fitness / sport
+Media & Publishing
+nike
+Retail
+sharing
+Social Media
+technology
+Twitter
+Viral Marketing
+viral video
+Work & Business
Trending

Volvo Is Launching A Global Car-Sharing Business

Automotive
PSFK MEMBERSHIP


JOIN RETAIL INTELLIGENCE PLATFORM
Get access to retail reports and 20,000 retail insights


LEARN MORE

TREND REPORT


FORECAST 2020
The Consumer Roles That Will Shape Our Future
 

DOWNLOAD NOW

IoT january 19, 2017
Technology january 19, 2017
No search results found.