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This Week in Brand Strategy & Marketing

PSFK curates some of the brand strategy, digital and creative advertising news and ideas that caught our attention this week.

Paloma M. Vazquez
Paloma M. Vazquez on December 2, 2010. @pmvazquez

Here is a look at some standout brand-building and communications stories that caught our attention this week – as well as some macro trends and themes we’re tracking:

Strategies & Shifts Reshaping Planning, Branding & Advertising (and Business)

Innovation, Creativity

Brand Content (for better and sometimes worse)

Digital Media, Tech & Marketing News & Resources

In Social Media:

In Mobile:

Thinking...