Sundance Partners With Kickstarter & Facebook To Support Artists

Sundance Partners With Kickstarter & Facebook To Support Artists

In an effort to increase audience engagement with filmmakers via digital distribution and communication methods, Sundance has begun what promises to be a set of fruitful partnerships with the two popular web networks.

Dylan Schenker
  • 27 january 2011

In an effort to increase audience engagement with filmmakers via digital distribution and communication methods, Sundance has begun what promises to be a set of fruitful partnerships with both Kickstarter and Facebook. Kickstarter, the crowdfunding campaign site co-founded by Yancey Strickler, will provide branding, promotional and educational support to the nonprofit institute to help usher filmmakers further into the digital era. The company already began by hosting workshops for filmmakers this past week in the midst of the annual Sundance Film Festival in Park City, Utah.

Robert Redford, in a press release, had this to say about the partnership,

“Technology now allows filmmakers to fund and make films in ways we could never have even conceived. Just as we did 30 years ago, the Institute is responding to a need, with a responsibility to help the individual artist,”

Sundance will also provide support for Kickstarter via promotion for projects through the site. They will encourage artists they work with to not only utilize the site to promote their own projects but to also support fellow filmmakers by funding their campaigns as well. In the press release, the institution also stresses that crowdfunding campaigns would allow filmmakers to retain not only ownership, but creative control over their work.

Facebook will also be lending a hand by offering advice as to how filmmakers can successfully engage audiences through their site. They too offered workshops during the festival providing attendees hands on experience with different apps and site properties.

The partnerships are intended to be a stepping stone for the institute as they plan on developing more workshops, classes and programs as to educate filmmakers on the increasing importance of digital services in not only distributing their work, but creating it as well. As the face of filmmaking changes, the tools and techniques Sundance wishes to share have become essential to success.

Sundance Institute Launches New Program to Connect Artists with Audiences


Wearable Tech Expert: Designing Technology To Empower Connection To Ourselves

Syndicated Today

Museum Exhibit Celebrates Strange Architectural Contraptions

Artist William Heath Robinson's peculiar genius is on display in this recent show with wiggling ducts, jumbles of planks and coils of cable

Technology Today

This Sensor Will Help You Brew The Perfect Cup Of Tea Every Time

42Tea is a small device that guides you through every step of the brewing process, even identifying the type of leaves being used


Get PSFK's Related Report: Future of Automotive

See All
Design & Architecture Today

Norwegian Mountaineering Center Mimics A Snow-Capped Mountain

The structure's exterior is clad in a uniform surface of pixels to create a unique climbing experience

Related Expert

Josh Kushner

Health Insurance, Private Equity

Sustainability Today

Giant Coffee Cups Encourage People To Recycle Their Morning Cup Of Joe

The Hubbub Foundation has created a set of themed bins meant to inspire recycling on a large scale

Home Today

Small Device Creates A Personal Weather Station Inside In Your Home

Netatmo's new sensor is a standalone air quality monitor that can measure humidity, purity, noise and temperature

Travel Today

Advertising Proposal Aims To Be The Most “Instagrammable Billboard In The World”

The Belltower in Los Angeles would allow video advertising and live event streaming, and include a pedestrian plaza for visitors


Future Of Automotive
Scenarios Driving The Digital Transformation Of An Industry

PSFK Op-Ed october 17, 2016

Home Depot Green Energy Expert: Americans Are Taking Control Of Their Power Use

Green tech expert Jennifer Tuohy discusses new home energy tech and developments for renewables in the US

PSFK Labs october 12, 2016

PSFK Picks: Top 5 Performance-Enhancing Wearables

Our new report looks at innovations pioneering the future of performance through intelligent activewear and predictive analytics

Design & Architecture Today

Easy-To-Build Shelter Offers A Quick Way To Put A Roof Above Your Head

The structure designed by studio Duffy London has applications in disaster relief or first-aid

Beauty Today

L’Oréal Wants To Help Visually Impaired Women Apply Makeup

The cosmetics brand has developed a series of audio tutorials for Brazilian consumers with reduced sight

Travel Today

Drone-Powered Hotel Concept Could Radically Redefine Vacations

These unique pods would allow guests to visit a variety of locales over a period of several days

Automotive Today

Pitch Your Startup Idea To Fellow Uber Passengers

A new promotion on the ridesharing service's POOL feature lets select riders compete for a $5,000 investment from prominent venture capitalists

Work Today

Busy Office Managers Can Rely Upon A Digital Concierge To Help Offload Tasks

MEET is a service that automates the process of everyday tasks such as pantry and printer reordering, so employees can focus on more important work

Media & Publishing Today

Design Series Turns Emojis Into A Coffee Table Book

The Emoji Book will be comprised of different artist interpretations of the ubiquitous symbols

Health Today

These Pajamas Are Promising A Better Night’s Sleep

Recliner's new collection is made for those looking for a better way to get quality shut-eye

Design Today

Cook An Entire Pizza On Your Stovetop

This compact kitchen appliance lets people bake a homemade pie without the need for an oven

No search results found.