menu

Is Data Visualization A Gateway Drug To Statistics?

Is Data Visualization A Gateway Drug To Statistics?
Advertising

As interest in data increases, more people will not only be exposed to various statistics but will be more willing to participate in the generation and pursuit of that data.

Dylan Schenker
  • 10 february 2011

Many Eyes by Martin Wattenberg & Fernanda Viegas

As data visualization continues to grow as a dominant form of statistical representation, so does the general population’s exposure to that data. In a recent interview with CultureLab,  Google designers Martin Wattenberg and Fernanda Viegas spoke about their various projects and goals. Wattenberg called data visualization a gateway drug to statistics proclaiming that, “People who look at visualisations will start asking statistically important questions”. Visualizations make mere numbers much more interesting through stylistic presentations making that hard data much more appealing to larger swathes of people.

As interest in that data increases, more people will not only be exposed to various statistics but will be more willing to participate in the generation and pursuit of that data. More people will be more informed due to a willingness to pursue data. Perspective can be shifted to see more things in life statistically as a way of ordering the overstimulating excess of information in our everyday lives.

Wattenberg’s and Viegas’s larger goal is to “democratize data”. They believe that although we are not there yet, that “visual literacy” is increasing and more people are being exposed to much more data through visualizations thus motivating more people to participate in the gathering and creation of it.

Martin Wattenberg

Fernanda Viegas

CultureLab: Data Artists: “Visualization as a Gateway Drug”

Trending

Machine Printer Uses Coffee Drips To Create Intricate Portraits

Arts & Culture
Technology Yesterday

Why Nest Doesn't Get The Holidays

PSFK founder reacts to the damaging effects of poor email marketing

Children Yesterday

Robots Could Be Joining Dubai’s Police Force In 2017

The real-life RoboCops can salute, shake hands and collect traffic fines

Trending

Get PSFK's Related Report: Future of Automotive

See All
Travel Yesterday

Parka Hides And Charges Portable Devices

Bolt is a jacket that lets people carry and charge their various electronics without the need for an outlet

Related Expert

Gareth Kay

Creative Strategist

Food Yesterday

Yelp's New 'Yelfie' Feature Lets Diners Take Selfies

The update is designed to encourage people to attach a selfie when they share their experiences

Design & Architecture Yesterday

Build Your Own Savory Cheese Advent Calendar

A British food blogger has created a guide to building a different kind of holiday surprise

Fitness & Sport Yesterday

Floating Gym Concept In Paris Is Powered By Your Workout

The proposed design from Carlo Ratti Associati lets passengers ride a stationary bike as they travel through Paris along the Seine River

PSFK LABS REPORT

Future Of Retail 2017
Transformation Strategies For Customer-First Business
NEW

PSFK Op-Ed november 22, 2016

Digital Strategist: Why “Big Sensing” Is Key To Retail’s Future

Bud Caddell, Founder of NOBL, shares why the most capable and useful asset in any retail environment is the workforce

PSFK Labs december 1, 2016

Retail Spotlight: Home Depot Reimagines How Employees Conduct Tasks

The home improvement retailer puts the customer first by initiating local fulfillment centers and simplifying freight-to-shelf inventory management

Syndicated Yesterday

What Does The Future Of Android Look Like In A World With The Pixel?

Google’s decision to make its own phone might have looked like a blow to the likes of Samsung but the reality is much more interesting

Retail Yesterday

Customer Service Expert: Why Offline Retail Has Better Data Than Online Retail

Healey Cypher, Founder and CEO of Oak Labs, shares why we should be thinking about the physical store as an e-commerce site

Fashion Yesterday

Alexander McQueen Designs A 3D-Printed Umbrella

3D-printed fashion arrives in time for the winter season

Work Yesterday

Why Training Associates To Be Advocates Is Key To Retail Success

In our Future of Retail 2017 report, PSFK Labs discusses strategies to prioritize customer service, which begins with associate advocates

Media & Publishing Yesterday

Netflix Creates Binge Candle To Celebrate A New Season Of Gilmore Girls

The streaming service developed a special layered candle that creates candle with episode-specific smells

PSFK LABS REPORT

Future Of Work
Cultivating The Next Generation Of Leaders
NEW

Arts & Culture Yesterday

Interactive Film Tells A Story About Living With Cancer

A moving song written by a father of a cancer patient comes alive in a 3D environment

Automotive Yesterday

Audi And LEGO Exhibit Autonomous Vehicle Installation

The installation at Design Miami explores the 25th hour, which represents bonus productive work or play time

No search results found.