Red Sticker Campaign Lets The Public Curate Street Art

Private organization MOCA-latte is hoping to create a conversation around art in Los Angeles with the Red Sticker Campaign. Angelenos can acquire “Approved” and “Disapproved” stickers from the website or in stores, then label public art around LA accordingly. Pictures of the street art and accompanying stickers are then submitted to the MOCA-latte online gallery, where visitors can rate them.

The idea stemmed from the controversy over MOCA director Jeffrey Deitch’s decision to remove a commissioned mural by street artist Blu from the wall of the museum. Deitch has been accused of censorship by the art community. This also comes up at an interesting time for the museum, which plans to open an exhibition on street art, called Art in the Streets, on April 17.

Says Nick Douglas, director of MOCA-latte:

Deitch and his actions served as a lightning rod for debate regarding the role of the museum and art. It was exciting to see this level of discussion about art in Los Angeles – a pretty rare occurrence in this city. Inspired by these developments, my objective in starting MOCA-latte is to further discussion and engagement in art locally, which I see as vital elements for a healthy cultural center.

MOCA-latte

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