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McDonald’s Restaurants Get Their Biggest Ever Renovation

The fast-food chain is undertaking a $1 billion revamp of its American restaurants over the next few years.

Emma Hutchings
Emma Hutchings on May 11, 2011.

McDonald’s is starting the biggest restaurant makeover in its history. Costing over $1 billion, the majority of its American chains will have the new look by 2015. The fast-food giant’s redesign is all about modernization and simplicity. Some highlights of the newly-renovated restaurants are:

  • Remodelled roofs: A flatter, more conventional roof, with a curvy yellow “brow” above the McDonald’s name.
  • Muted paint: The iconic neon yellows and reds have been toned down with more subtle oranges, reds, yellows and greens. Splashes of bright yellow and red are used sparingly for effect.
  • No more fiberglass and steel: The old fiberglass tables and steel chairs are being replaced with wood. Also, some colorful stools, vinyl-covered chairs and larger lounge chairs.
  • Separate zones: The dining areas are being divided up into sections, with different zones for large groups, those who want to catch a quick bite, and those who want to lounge in comfort.
  • Expanding drive-thrus: Many restaurants are adding a second drive-thru window to speed up service.
  • Modern lighting: Fluorescent lights are out and contemporary lamps are in.
  • Flat-screen TVs: In a selection of restaurants, big flat-screen TVs are being installed, playing contemporary music.

[via USA Today]

Photos by Brian Blanco/ USA Today

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