menu

Why Big Brand Marketing Campaigns Are Betting Big on Social Gaming [Headlines]

Advertising

Companies are getting into gaming with branded virtual goods, integrated ads and offers as well as games that combine digital and real-world incentives.

Piers Fawkes, PSFK
  • 4 may 2011

Big brands are finding ways to leverage the enormous social gaming population (which is expected to reach 68.7 million players by the end of 2012). They’re jumping into the game — so to speak — with branded virtual goods, integrated ads and offers as well as games that combine digital and real-world incentives. Mashable

Trending

Nike Self-Lacing Shoes Prove The Future Is In Automation

Fashion
PSFK LABS REPORT

Future Of Retail 2017
Transformation Strategies For Customer-First Business
NEW

PSFK EVENT

FUTURE OF RETAIL 2017:
Conference Built Around Report Launch
BUY TICKETS

No search results found.