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Adman vs. The Beatles: Who Drove ’60s Culture? [Headlines]

Adman vs. The Beatles: Who Drove ’60s Culture? [Headlines]
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The Beatles encompassed both mass culture and counterculture, two concepts admen of the era tried to bring together to revolutionize how they sold everything from Pepsi to Virginia Slims to Nehru jackets. But did you ever wonder who was leading the charge?

by Piers Fawkes, PSFK
  • 3 june 2011

The Beatles encompassed both mass culture and counterculture, two concepts admen of the era tried to bring together to revolutionize how they sold everything from Pepsi to Virginia Slims to Nehru jackets. But did you ever wonder who was leading the charge: the admen or The Beatles? Flavorwire

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