menu
Get a daily delivery of PSFK
Subscribe to get a daily digest of new ideas and discoveries and to find out about upcoming events

Simple Cardboard Packaging Houses One Of The World’s Most Expensive Olive Oils

Simple Cardboard Packaging Houses One Of The World’s Most Expensive Olive Oils

An unassuming cardboard design houses one of the most expensive virgin olive oil products in the world.

Don Michael Acelar De Leon

Spanish multidisciplinary design studio CuldeSac showcases a modest recyclable cardboard design that houses one of the world’s most expensive olive oils in a remarkable effort to communicate the desire for sustainable development in packaging. Layers of brown cardboard rectangles are mounted together to form a renewable case for El Poaig’s extra virgin olive oil, El Verd (The Green), made from locally grown, native olive trees that are up to three thousand years old.

CuldeSac

El Poaig

[via InHabitat]

Post Image
Read More Tap to Expand
PSFK CONFERENCE 2015

Live. Work. Play. Better.
The PSFK 2015 conference experience

NEW YORK, NY | April 16-April 18 2015
Get a daily delivery of PSFK
TREND REPORT

PSFK Labs presents
The Future of Retail 2015

A Manifesto To Reinvent The Store