TVs That Watch You While You’re Watching Them

TVs That Watch You While You’re Watching Them

Researchers in Japan develop prototype TVs that take pictures of viewers and analyse their emotions.

Emma Hutchings
  • 2 june 2011

At the NHK Science & Technology Research Laboratories (STRL) in Japan, researchers are testing a prototype TV that analyses viewer’s facial expressions to determine what programs and adverts they like and what they don’t.

Called the UTAN (User Technology Assisted Navigation) TV viewing interface, it features a camera in the TV that takes photographs as the viewer is watching. These are then analysed by a tablet PC, which works out level of interest, concentration and whether the viewer is happy or sad.

TVs That Watch You While You're Watching Them

Based on this information, it could build up a database of what you like to watch and make recommendations for future viewing. This technology can also work for mulitple viewers if you are sitting down to an evening’s entertainment with the family.

NHK Science & Technology Research Laboratories

[via DVICE]


Flower Pencils Create Cherry Blossom Petals When Sharpened

Arts & Culture
Technology Today

Fragrance Will Release The Smell Of Data If Your Private Information Is Being Leaked

The device is designed to create a physical cue for the potential dangers lurking online

Retail Today

LYNK & CO Is A New Auto Brand That Promises Mobile Connectivity On Wheels

Online access and mobility sharing are driving the company to disrupt the auto industry


Get PSFK's Related Report: Future of Automotive

See All
Gaming & Play Today

Nintendo’s New Console Pushes For Portable Gaming

The Switch allows gamers to seamlessly play on the go by themselves or with friends

Related Expert

Joshua Green

Digital Strategist

Entertainment Today

Speaker Displays Song Lyrics As Music Is Played

The device is able to generate the graphics on a translucent screen and retrieve the words from a connected database

AI Today

Travel Assistant Scans Your Emails To Make Planning Easier

This AI add-on will sync with your inbox and sends reminders to make sure you don't miss anything important

Millennials Today

FOMO Survival Kit Helps Millennials Cope With Social Anxieties

The satirical product is meant to be a playful diversion for people who feel like they are missing out


Future Of Automotive
Scenarios Driving The Digital Transformation Of An Industry

PSFK Op-Ed Today

Health Expert: Nutritional Meal Replacements Are A Solution To Corporate Wellness

Ample Foods Founder Connor Young explains why supplements are the next food trend coming to the workplace

PSFK Labs Today

PSFK Picks: Top 5 Performance-Enhancing Wearables

Our new report looks at innovations pioneering the future of performance through intelligent activewear and predictive analytics

Food Today

New York Restaurant Uses Tomato Sushi As Its Newest Meat Alternative

fresh&co is using sous vide Roma tomatoes to create a vegan option that has the texture and taste of tuna

Advertising Today

Red Bull Converts Sao Paulo Payphones Into Data-Driven Bus Schedules

The booths allow city residents to check local transit times through a simple toll-free phone call

Retail Today

Why Experiential Events Could Replace Trade Shows

Marketers are seeking creative and impactful new ways to connect with influencers

Children Today

Modular Kit Teaches Kids How To Make Their Own Robots

MODI features magnetic modules and a platform for programming to encourage experimentation

Infants Today

Work Table Doubles As A Baby Seat

Designer Kunsik Choi created the furniture to facilitate emotional communication between between parents and their children

Technology Today

Album Turns Into Something New Each Time It’s Streamed

Bill Baird's new album explores the relationship between time and music through a website crafted by design team, One Pixel Wide

Technology Today

Wearable Device And Lamp Recreate Beautiful Sunsets In Your Home

Sun Memories can record up to six hours of natural light and reproduce it via a connected light at a later date

Augmented & Virtual Reality Today

The Simpsons Is Stepping Into The World Of VR

To celebrate their 600th episode, the animated family sitcom created a virtual reality version of their opening gag

No search results found.