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A New Old Spice Guy?

A New Old Spice Guy?

By Paloma M. Vazquez on July 23, 2011

We just got wind that the Old Spice Guy is back –as the New Old Spice Guy , and it’s the iconic Fabio. In one spot form the new campaign, Fabio frolics and rolls atop a piano, shares the scent of Komodo with his ladies, and generally struggles to find his words. In another, he erupts from a mountaintop, and lathers up the scent of Matterhorn. There’s two more, and they’re equally funny.

According to the YouTube posts:

Questions for having? New Old Spice Guy Fabio is the answers and has the Komodo smell.

Romantic places to be with New Old Spice Guy Fabio are waiting for you where he is smelling Matterhorn.

What are those mountains could be? Matterhorn? Yes maybe and New Old Spice Guy muscle flex.

Alright, we’re curious. Clearly, Old Spice has some new scented products in their lineup to launch. But what happened to Isaiah Mustafa? What’s going on with Fabio? The ladies can start by taking him up on his invitation to follow him on Twitter or Like him on Facebook. Judging from last time the Old Spice Guy was around, we’re keeping an eye on the new guy.

 

Via New Old Spice Guy Fabio

TOPICS:Advertising, Branding & Marketing, Arts & Culture, Entertainment, Media & Publishing, Need to Know, Web & Technology, Work & Business
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Paloma M. Vazquez

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Paloma is a regular contributor to PSFK. She is also a brand/digital strategist and curious soul. She loves spotting patterns, photographing food, and words. Wanderlust may just be her favorite.

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