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European Startup Teams Up With Amazon To Run Its Business Off Cloud Technology [Headlines]

EU policies prevented the courier service Shutl from running their business off cloud technology, but the startup found a solution with Amazon and processes more than 1,000 deliveries a day.

Caroline Ku
  • 25 july 2011

BERLIN — When the founders of Shutl, a British courier service that makes deliveries in 90 minutes in busy London, decided to set up a business that ran exclusively on cloud computing, they needed to get creative.

Data privacy laws in Europe forbade the transfer of information about individuals outside the 27-country European Union. That had prevented many companies on the Continent from moving to the cloud, where data may be stored on remote servers in Asia, the United States or elsewhere at a lower cost than what a company would pay for its own servers. Kevin J. O’Brien/New York Times.

Image by Peter Da Silva/New York Times.

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