Barneys Creates ‘Roomscapes Of The Imagination’ Curated Window Designs

Barneys Creates ‘Roomscapes Of The Imagination’ Curated Window Designs

A new installation at the eponymous retail mecca assuage fears that they may have ceased their creative displays.

Laura Feinstein
  • 3 august 2011

If there’s one thing Barneys is known for, it’s using its valuable window space to turn a finely constructed garment into a visual feast. With famed creative director Simon Doonan stepping away from the spotlights these days, many have wondered if Barneys will continue its run of breathe-taking displays that have become so integral to the brand over the years. As the recent interactive Paintallica collaboration should indicate, die-hard fans have nothing to worry about. Just launched at the Madison Avenue Flagship Store, “Roomscapes of the Imagination” is an imaginative new project bringing together some of the brightest names in their respected fields to curate and design their own visual nook of the front space. On board for the creative venture are designer/architect Rafael de Cárdenas, contemporary artist Joe Grillo, Peter Shelton and Lee F. Mindel of Shelton, Mindel & Associates, and interior designer Benjamin Noriega-Ortiz, who recently conceptualized the look of the newly opened Soho Mondrian.

What we’re especially excited about is the choice of muses for the displays, which draw upon the work of film auteurs Fassbinder and Teshigahara as source material.

According to the press release:

Inspired by the storyline from Fassbinder’s “The Bitter Tears of Petra von Kant,” de Cárdenas has created “Love Me and Leave Me,” an environmental mood for each emotion suggested through a surrounding of gradient materiality. His media ranges from a geometric, orderly, optically buzzing pattern composed of tape to a mossy landscape which ends in a shattered reflective world of mirrors.

Hiroshi Teshigahara’s 1964 film, “The Woman in the Dunes,” inspired Noriega-Ortiz to create “Suna No Onna,” which translates to “Sand Woman.” The design combines furniture and ever-shifting sand to capture the beauty of the film. Lighting and feather works by ABYU Lighting are also incorporated into the installation.

Check out the full gallery of photos below, care of Rick Barroso.


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