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Virtual Tablecloth Visualizes Menu Selection

Virtual Tablecloth Visualizes Menu Selection

London’s oriental fusion restaurant Inamo St. James integrated a virtual tablecloth into its tabletops enabling patrons to visualize items on the menu as they appear projected onto the plate in front of them.

Piers Fawkes, PSFK

London’s oriental fusion restaurant Inamo St. James integrated a virtual tablecloth into its tabletops enabling patrons to visualize items on the menu as they appear projected onto the plate in front of them. Using overhead projection technology, the e-table engages customers with a touchscreen-like experience as they scroll through items on the menu to view them in real-time, offering an interactive dining experience where patrons can browse and order meals all from within the digital platform. Additionally, customers can also access live footage from the kitchen or hail a cab using the interactive display.

Inamo St. James, 4 – 12 Regent Street, London, UK

Inamo St. James

As featured in the Future of Retail report.

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