menu

Capital One Promotions In CityVille, FarmVille & Pioneer Trail

Capital One Promotions In CityVille, FarmVille & Pioneer Trail
Advertising

Zynga is launching a Capital One integration with three of its popular online games.

Emma Hutchings
  • 21 september 2011

Zynga has announced a three-part cross-promotion with Capital One that sees the brand integrated into CityVille, FarmVille and Pioneer Trail. Between them, these three online games have over 130 million active monthly users.

In CityVille, the financial services firm opens a Capital One bank and players can get a bonus decorative item, energy and experience points. In FarmVille, the Capital One farm will offer a limited-edition, breedable goat, like the one from the firm’s TV commercials. Pioneer Trail has a quest to assist the goat in finding his lost band mates, which rewards players with a limited-edition Capital One goat when they complete it.

Capital One Promotions In CityVille, FarmVille & Pioneer Trail

These promotions will lead players to Capital One’s Facebook Page, and if they ‘Like’ it they’ll receive more exclusive rewards. There’s also a Capital One gift that can be sent to friends on the FarmVille free gifts page.

Capital One

Advertising
Trending

Bringing Food Innovation To America's Crowded Milk Market

Food
Advertising Today

Get Paid For Traveling In San Francisco After Rush Hour

BART Perks rewards commuters who take early or late trains by giving them extra points to trade for money

Culture Today

Artist Designs Covers For Books That Don’t Exist

Published by the fictional "Specious Books," the subversive works facilitate a conversation regarding the artistic integrity of graphic designers

Trending

Get PSFK's Related Report: Future of Automotive

See All
Work Today

Editorial Roundtable: The Arrival Of The People-First Workplace

Managed By Q, Soma, Workbar, Primary, AltSchool and thinkPARALLAX enumerate the reasons why companies need an employee-embracing workforce in order to exist

Related Expert

Bill Ready

Mobile, Retail, Payments

Advertising Today

Lyft Gives Free Rides To Those Who Have Had Too Much To Drink

Thanks to a new partnership between the ride sharing service and Budweiser, drunk passengers are able to receive free rides

Design & Architecture Today

Why Building Better Offices Is The Key To Employee Engagement

Interaction Designer and Audio-visual Technologist at ESI Design illustrates the value in creating environments filled with surprise and delight

Augmented / Virtual Reality Today

NBC Is Planning To Stream The Presidential Debates In Virtual Reality

Partnering with AltspaceVR, the broadcaster offers another way for Americans to engage with the election season

PSFK LABS REPORT

Future Of Automotive
Scenarios Driving The Digital Transformation Of An Industry
NEW

PSFK Op-Ed september 23, 2016

Productivity Expert: The Magic Of The Five-Hour Workday

Stephan Aarstol, Founder of Tower Paddle Boards, explains why the modern notion of office hours needs to evolve

PSFK Labs september 22, 2016

The Future Of Work: Why Innovation Is Every Employee’s Job

PSFK Labs sits down with management at Johnson & Johnson to learn how the company comes up with their next ‘big idea’

Travel Today

What Happens When An Entire Airport Terminal Rebrands Itself?

JFK's Terminal 4 underwent a dramatic design facelift to guide and delight travelers

Home september 23, 2016

Watch This Fire Pit Dance Along To Your Favorite Song

Music City Fire is a system that is designed to flicker in time to ambient music

Automotive september 23, 2016

Slick GPS Navigator Gives Directions To Moped Riders

This small, round device attaches to a sideview mirror to display maps for safer traveling

Home september 23, 2016

A Clock That Beautifully Manages Your Information Overload

The wall-mounted timekeeper is made to help people maintain focus and stay up to date with their appointments

Arts & Culture september 23, 2016

Performance Piece Blends Dancers Into Folds Of Light

The work provides commentary on the increasing connection between programmed and analog dimensions

PSFK LABS REPORT

Future Of Work
Cultivating The Next Generation Of Leaders
NEW

Design & Architecture september 23, 2016

Design Firm Adapts Childhood Homes For Unemployed Young Adults

The studio has unveiled three prototypes of transformed living spaces for people forced to move back in with their families

Health september 23, 2016

These Chocolate Squares Claim To Reverse The Aging Process

A group of researchers from Cambridge University have developed a candy bar that promises to give you a youthful glow

Cities september 23, 2016

Food-Producing Architecture Competition Seeks To Better Feed Cities

A design challenge in Copenhagen highlights the need and beauty of urban farming

No search results found.