menu

IPhone Tops U.S. Smartphone Customer Satisfaction Survey [Headlines]

Design & Architecture

Apple's iPhone beat out HTC, Samsung, Motorola, and RIM in a consumer survey on smartphones for the sixth time in a row.

Amelia Riley Swan
  • 13 september 2011

Apple leads U.S. smartphone manufacturers in customer satisfaction, according to a new survey by J.D. Power and Associates.

It’s the sixth time in a row the Cupertino, Calif., giant has topped this survey. Apple scored 838 points with great marks in all areas, particularly ease of operation and features.

REPORT:  Apple highest in customer satisfaction

HTC came in second, followed by Samsung, Motorola and RIM. With only 721 points, Nokia’s performance was particularly poor, even finishing behind the now-defunct Palm.

The report reveals customers have a sweet spot for almost every physical characteristic of their smartphone. For example, smartphones under 5 ounces are preferred over heavier ones. Overall, the key factors for evaluating smartphones are performance (35%), ease of operation (24%), features (21%) and physical design (20%). Technology Live

+Apple
+Design
+Headlines
+iphone
+Market Research
+mobile
+samsung
+smartphone
+technology
Trending

Experience The News In Virtual Reality

Arts & Culture
PSFK MEMBERSHIP


JOIN RETAIL INTELLIGENCE PLATFORM
Get access to retail reports and 20,000 retail insights


LEARN MORE

TREND REPORT


FORECAST 2020
The Consumer Roles That Will Shape Our Future
 

DOWNLOAD NOW

No search results found.