menu
Get a daily delivery of PSFK
Subscribe to get a daily digest of new ideas and discoveries and to find out about upcoming events

AOL Uses Parking Meters To Market Hyperlocal Website [Pic]

AOL Uses Parking Meters To Market Hyperlocal Website [Pic]

Its online network 'Patch' offers free parking in downtown Montclair, New Jersey.

Emma Hutchings

The Montclair, New Jersey Patch site (part of AOL’s network of hyperlocal websites in 18 US states) hosted a ‘Park on Patch’ event last week. Parking meters along two roads in the downtown area were free for a day courtesy of Patch and staff from the site set up a table in the Clairidge Theater for people to stop by and pick up free Patch pens, magnets and balloons. They also requested food donations on behalf of the local Human Needs Food Pantry and handed out movie vouchers to the first 25 people who made a donation. Parking meters in the area were covered to advertise the free spaces and draw attention to the site:

AOL Uses Parking Meters To Market Hyperlocal Website [Pic]

Montclair, NJ Patch

Photo by Business Insider

{{post.author_display_name}}
  • {{post.date_formated}}
{{post.author_display_name}}
  • {{post.date_formated}}
Read More Tap to Expand
PSFK Writer {{post.author_display_name}}
  • {{post.date_formated}}
Get a daily delivery of PSFK
TREND REPORT

PSFK Labs Presents
The Future of Connected Life

Live Work Play Better:
The New Consumer and Their Journey to Effectiveness, Balance & Personal Growth