OK! magazine relaunched their app to include an instant celebrity update system.
U.K. gossip magazine OK! has redesigned its mobile app to incorporate a Celebspotter system. The built-in feature allows readers to instantly snap a photo of a celebrity and send it directly to OK!
The relaunched app was rebuilt by Shout Digital and offers versatility for fans who spot celebrities and also those who like to keep updated on what the stars are up to and where they are.
Gary Boon, Managing Director of Shout explained:
With a real-time admin system, the content can constantly be updated with the latest images or information about celebrities and where they regularly visit as well as giving information of the venues mentioned.
The OK! app is available in the App Store and also the Android Market, as well as on the BlackBerry.