menu
Get a daily delivery of PSFK
Subscribe to get a daily digest of new ideas and discoveries and to find out about upcoming events

MasterCard Fans Seek Out Food Truck Feast And Other Deals On Priceless New York Platform

MasterCard Fans Seek Out Food Truck Feast And Other Deals On Priceless New York Platform

New Yorkers enjoy a Food Truck Feast, compliments of a new campaign by the credit card company.

Alice Chan

MasterCard is offering loyal Facebook and Twitter followers a free lunch at a New York food truck as part of its Priceless New York campaign through R/GA. The campaign promotes MasterCard’s new Priceless New York Platform which¬†provides a curated assortment of local cultural, culinary and travel deals in the New York metro area. The Food Truck Feast is fun and engaging program that leverages the cult social followings of these NYC food trucks and connects consumers with the things they love–free, delicious food. Every Thursday between October 27 and November 17th, anyone who becomes a MasterCard fan on Facebook or tweets with the hashtag #PricelessNY will instantly have the chance to retrieve a complimentary lunch at selected food trucks.

MasterCard Priceless New York

{{post.author_display_name}}
  • {{post.date_formated}}
{{post.author_display_name}}
  • {{post.date_formated}}
Read More Tap to Expand
PSFK Writer {{post.author_display_name}}
  • {{post.date_formated}}
Get a daily delivery of PSFK
TREND REPORT

PSFK Labs Presents
The Future of Connected Life

Live Work Play Better
The New Consumer and Their Journey to Effectiveness, Balance & Personal Growth