menu
Get a daily delivery of PSFK
Subscribe to get a daily digest of new ideas and discoveries and to find out about upcoming events

Online Store Combines Boutique Fashion With Charitable Causes

Online Store Combines Boutique Fashion With Charitable Causes

Shoppers can browse through high-fashion labels while supporting a good cause.

Yi Chen


Community Collection is an online store that stocks boutique fashion labels and high-fashion brands. However, what makes this online retailer stand out, is that 20 percent of all purchases are donated to a charitable cause.

Each designer is paired with a Charity Campaign and when a shopper purchases something within the collection, 20 percent of the retail price goes towards projects set up by not-for-profit organizations such as WWF, American Cancer Society, Surfrider and Partners in Health.

What’s more, everything is transparent so shoppers can track projects funded and receive ongoing updates to see how their contribution is making an impact.

Combining retail consumer goods with charity isn’t a new concept. Previously featured on PSFK is retail brand TOMS, where for every shoe purchased, a pair is also donated to someone in a developing country. Currently, more than 1 million pairs of shoes have been distributed to those in need in over 20 countries.

Community Collection

{{post.author_display_name}}
  • {{post.date_formated}}
{{post.author_display_name}}
  • {{post.date_formated}}
Read More Tap to Expand
PSFK Writer {{post.author_display_name}}
  • {{post.date_formated}}
PSFK 2015

Live, Work, Play Better
The PSFK 2015 conference experience

NEW YORK, NY | April 16-April 18 2015
Get a daily delivery of PSFK
TREND REPORT

PSFK Labs presents
The Future of Retail 2015

A Manifesto To Reinvent The Store