Alfa MiTo Quadrifoglio Verde Showcased in Precision Driving Feat
Italian automobile company Alfa Romeo has launched a visually-compelling project to promote their top-of-the-line MiTo Quadrifoglio Verde. In “The MiTo Aquabatic Challenge,” Alfa Romeo enlisted the aid of ten-time Guinness World Record holder, precision driver Terry Grant, to set a world record by bursting the most amount of water balloons by a car. Under an unspecified time limit, Grant flattened all but four of about 2,500 balloons filled with water and take the shape of the Alfa Romeo logo.
Alfa Romeo UK Facebook fans were also given the chance to guess the number of balloons to burst beforehand. The fan who guessed closest received one of the surviving balloons and an exclusive track day at Goodwood Motor Circuit.
Watch the slow-motion video below:
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| TOPICS: | Advertising, Branding & Marketing, Automotive, Entertainment, Web & Technology, Work & Business |
| TAGS: | advertising, Alfa Romeo, Automobile, business, Car, Driving, guinness, Italian, marketing, record, strategy, technology, terry grant, water, web, work, world |










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