menu

App Turns Any Outdoor Activity Into A Competitive Race [Gaming For Good]

App Turns Any Outdoor Activity Into A Competitive Race [Gaming For Good]
technology

PSFK discussed the Future of Gaming with the founder of Explorence, a start-up that develops mobile games which turn outdoor recreational activities into real life video games.

Timothy Ryan, PSFK Labs
  • 12 december 2011

The PSFK consulting team has noticed that through game mechanics, play can help people change habits and encourage positive behavior. Playful activities are already being employed to help people get fitter or adhere to medication programs.

One company operating in this space is Explorence– a start-up that develops mobile games which can turn any outdoor recreational activity into a real life video game. Its first game Dash! is a mobile application in beta that enables users to create, participate, and compete asynchronously in outdoor races at any time. Users design their own courses utilizing the GPS capabilities of their smartphones and wager virtual currency on the race. Once a race is logged onto the platform, anyone using the app can compete in a custom race developed by users of all fitness levels. Races are further enhanced by music, check points, leader boards and rewards. The soon to debut game is currently in private beta. PSFK spoke with Explorence’s founder, Mike Suprovici, about his work.

Please provide a brief introduction about yourself and your company.

My name is Mike Suprovici and I am the Co-Founder and CEO of Explorence.  We develop outdoor video games. We turn your phone into a Wii and you into the controller.

Please tell us about Explorence. What is the idea and goal behind the game?

Explorence develops mobile applications that turn outdoor recreational activities into real life video games.  Bike rides turn into Mario Kart; city walks become The Amazing Race.  With our first game DASH! players physically compete in races asynchronously by just having their phone on them.

dash-explorence-app

We are noticing that as a way to motivate people to change or improve their personal behaviors, an increasing number of games are being developed which incorporate some form of reward and/or competition into their structures, what are your thoughts on this? Do you see this trend manifesting on a larger scale?

Game mechanics are great if they are utilized properly.  That’s the tricky part – to implement game mechanics properly one needs to really think a user’s behavior through. Then one needs to test against those assumptions.

We believe in competition.  For example with DASH!, our first outdoor video game, users compete in races asynchronously.  The challenge is the structure of the competition.  If the leaders are too far ahead of the pack, the game risks alienating the average player.  On the other hand, if the challenge is too easy, players will get bored and lose interest.

We think changing personal behavior is difficult.  Take fitness apps for example.  Some have had great success utilizing game mechanics to drive behavior.  Nike+ is one of the stand outs.  However if you look at the core user base of most fitness applications, they consist of people who were already partaking in these types of activities.  Though people who have used these products to lose weight, most are utilizing the technology to complement or enhance an activity they were already participating in.  So maybe the answer is to use technology to enhance activities to the point where one perceives them as play rather then a task or a burden.

What other trends within or around gaming have you noticed?

Console games are shifting to mobile.  Location based services have educated the average individual on what it means to have phone with a GPS.  Brands are looking for better ways to integrate their messages into experiences.  In addition, there is a big push towards health in America.  We think there is a lot of opportunity at the intersection of these 4 major trends.

Thank you Mike!

For more information about our how games can be used to support the reality of climate change, read our Gaming for Good Report.

gaming-for-good-final

technology
Trending

Japanese Face Wash Creates A Perfect Rose Every Time

Arts & Culture
Mobile august 26, 2016

Get A Better Idea Of How You Are Wasting Your Time

The TouchTime app is trying to revolutionize personal task management by providing detailed insight on how to be more efficient

Culture august 26, 2016

London Telephone Box Repurposed As A Tiny Mobile Repair Shop

Tools and supplies to replace broken screens or damage are neatly stowed away in these micro-workrooms

Trending

Get PSFK's Latest Report: Future of Work

See All
Design august 26, 2016

Conceptual Sportswear Created Out Of Futuristic Condom Material

A Dutch fashion designer is experimenting with new methods and fabrics to make high performance clothing

Fashion august 26, 2016

Fashionable Tassel Will Ensure You Never Lose Your Valuables Again

The device is fashion meets connected tech, that will help you keep track of your belongings at all times

Syndicated august 26, 2016

Would You Wear Wool Shoes To Save The Environment?

As demand for wool shoes grows, a number of US footwear brands are heading directly to the source: the sheep pastures of New Zealand

Sustainability august 26, 2016

Self-Healing Material Is Fashioned Out Of Squid Teeth

Penn State researchers have devised a new textile that uses organic proteins

Arts & Culture august 26, 2016

Search Engine Turns Your Own Drawings Into Photos

This image-matching software accepts hand-made sketches instead of keywords

PSFK LABS REPORT

Future Of Work
Cultivating The Next Generation Of Leaders
NEW

PSFK Op-Ed august 24, 2016

Why Building Better Offices Is The Key To Employee Engagement

Interaction Designer and Audio-visual Technologist at ESI Design illustrates the value in creating environments filled with surprise and delight

PSFK Labs august 25, 2016

PSFK’s Workplace Vision: How The Nurturing Of Seeds Will Come To Define The Onboarding Process

Our Future of Work vision is a service that allows companies to assemble and deliver welcome packets that are uniquely focused on the concept of growth

Arts & Culture august 26, 2016

Illustrator Interprets The Experiences Of Blind Travelers

Artist Alby Letoy creates drawings of poignant travel memories for the visually impaired

Advertising august 26, 2016

Clickbait Titles Used For The Good Of Charity

An agency devised an unlikely campaign that uses clickbait as a positive force to drive awareness to nonprofit initiatives

Advertising august 26, 2016

The Best In Eye-Catching Olympics Campaigns

PSFK rounds out the Rio Games with our picks for the best advertising moments off the field

Work august 26, 2016

Editorial Roundtable: The Arrival Of The People-First Workplace

Managed By Q, Soma, Workbar, Primary and thinkPARALLAX enumerate the reasons why companies need an employee-embracing workforce in order to exist

Arts & Culture august 26, 2016

Transforming Light Waves Into A New Art Form

An artist uses glass treated with layers of metallic coatings to create a unique installation called lightpaintings

INSIGHTS COVERAGE

Rio Olympics
Innovation Coverage From The Rio Games
READ NOW

Design august 26, 2016

This Windbreaker Lets You Explore The Outdoors While Charging Your Phone

The apparel includes solar panels that allow the wearer to stay connected through the power of renewable energy

Asia august 26, 2016

The Goal Of This Game Is To Not Get Laid Off From Your Job

A hit mobile app has you working really, really hard to not get fired as you climb the corporate ladder

Advertising august 26, 2016

Movie Critic Bot Guides Viewers Through Festival Offerings

The Toronto International Film Festival has created a Facebook Messenger chatbot to help attendants curate their schedule

No search results found.