menu

Beautiful Christmas Cards Sent For Free In Exchange For Responses To Survey

Beautiful Christmas Cards Sent For Free In Exchange For Responses To Survey
Advertising

Travelers in Heathrow Airport could post cards anywhere in the world for free, and were asked to respond to questions about their holiday card habits.

Kristen Nozell
  • 8 december 2011

15,000 Christmas cards were handed out for free to travelers, along with free postage, in Heathrow Airport between the 2nd and 5th of December. In exchange for the free cards and free postage, recipients were asked to answer a brief survey about their holiday card-sending habits. The results of the survey are outlined in the Heathrow press release. A donation was made from each card to Macmillan Cancer Support, Heathrow’s charity of the year.

The cards, designed by British paper cut artist Rob Ryan, featured an intricate image of two people connecting from across the world with the words, ‘Days became hours until hours eventually became minutes and then finally it was merely seconds until all of the time that I had been away from you had dissolved and I was back safe with you again.’ Although the physical cards were only offered for a few days, an e-card of the same design is available on the Heathrow Holiday site.

Heathrow Airport Christmas Cards

+#advertising
+#culture
+#design
+Advertising
+christmas cards
+culture
+Design
+Heathrow Airport
+UK
+Work & Business
Trending

Volvo Is Launching A Global Car-Sharing Business

Automotive
Related Expert

Bethany Koby

Design, Education, Electronics & Gadgets

Entertainment january 19, 2017
PSFK MEMBERSHIP


JOIN RETAIL INTELLIGENCE PLATFORM
Get access to retail reports and 20,000 retail insights


LEARN MORE

TREND REPORT


FORECAST 2020
The Consumer Roles That Will Shape Our Future
 

DOWNLOAD NOW

IoT january 19, 2017
Technology january 19, 2017
No search results found.