Beer Brand Hosts Glassware Design Competition
Belgian beer company Duvel is hosting a design competition for its branded glassware. In previous years, the brewery has released limited edition stemware from established artists, but this year there is an open competition in Belgium, France, the Netherlands, and the UK. The competition’s website comes with a downloadable design kit for participants, and a virtual museum gallery where you can view other Duvel limited-edition glassware and their respective artist creators. The top ten winners will be rewarded with a trip to Paris for final judging, where a single design will become the year’s limited-edition glass.
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Graham Jones is a regular contributor for PSFK. He is interested in the future of non-traditional advertising, trends that pose as anti-trends, how consumers communicate with brands, and where you can get a reasonable haircut in this town. Graham is from Kentucky, lives in New York, and you can follow him on Twitter: @callmegraham
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| TOPICS: | Advertising, Branding & Marketing, Design & Architecture, Display Categories, Fashion, Food & Drink |
| TAGS: | Beer, belgian beer, consumer creativity, Design Competition, duvel, glassware |
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