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Ford’s New Interactive App Created To Sneak Peek 2013 Fusion Sedan

Ford’s New Interactive App Created To Sneak Peek 2013 Fusion Sedan

By Dave Pinter on December 14, 2011

Most automakers these days release teaser renderings or cropped photos of new models prior to debuts at auto shows. Ford has gone a step further with the release of a Fusion app featuring their upcoming 2013 Fusion scheduled to be unveiled at the Detroit Auto Show in January.

The app includes 19 driving courses and video interviews with staff designers and engineers. There is also an augmented reality feature which generates a pixelated 3D model of the new Fusion when the app is pointed at any Ford logo. The Ford Fusion app works on the iPhone, iPad and Android mobile devices.

Recent Articles By Dave Pinter

Dave Pinter is a senior editor at PSFK and focuses on automotive, design and retail news. Dave is a New York based concept designer. He's written and contributed photography for PSFK targeting retail design and branding, automotive marketing and design, and the NYC creative culture scene.

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TOPICS:	Automotive, Web & Technology
TAGS:	2012 Detroit Auto Show, 2013 Fusion, ford

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