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Glenfiddich Hosts Virtual Whisky Tasting On The Brand’s Microsite & Facebook

Glenfiddich Hosts Virtual Whisky Tasting On The Brand’s Microsite & Facebook

By Emma Hutchings on December 16, 2011

After Whole Foods Market engaged consumers online with a Twitter wine tasting last month, whisky brand Glenfiddich hosted a virtual tasting event of its own and streamed it live on Facebook and its microsite.

Glenfiddich Hosts Virtual Whisky Tasting On The Brand's Microsite & Facebook

The whisky tasting was chaired by Glenfiddich brand ambassador Ian Miller in Madrid and included coverage of the company’s distillery in Aberdeen, Scotland. The Scotch whisky brand called upon Stream ES to stream, encode and create a microsite for the event. Fans were able to watch the innovative streaming event both on the dedicated microsite and via live Facebook feed.

Glenfiddich

Emma Hutchings

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Emma Hutchings is a daily contributor to PSFK. Emma is a Film Studies graduate, freelance writer, movie reviewer and blogger from the UK. Her favorite topics are gadgets, design, gaming, tv & film.

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