Karl Lagerfeld’s New Line To Launch Exclusively On Retail Site Net-A-Porter
At the Paris tech conference Le Web last week, Karl Lagerfeld and Net-a-Porter’s founder and executive chairman Natalie Massenet announced that they would be collaborating on a new fashion line. The rock-and-roll-themed collection Karl will launch exclusively on the retail site for the first month and Net-a-Porter will continue to be the only online seller of the 70 items of clothing after they becomes available in selected stores.
The delay between the fashion line’s launch and consumer availability will also be drastically shortened. After it debuts at the Couture Fashion Week in Paris on January 25th, the entire collection will be available to buy that same month.
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Emma Hutchings is a daily contributor to PSFK. Emma is a Film Studies graduate, freelance writer, movie reviewer and blogger from the UK. Her favorite topics are gadgets, design, gaming, tv & film.
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