Most smartphone owners have used their device to buy something at least once since purchasing the phone itself.
ComScore, Inc., a leader in measuring the digital world, today released a study on U.S. mobile retail usage based on data from the new comScore Mobile Retail Advisor report. The results showed that 38 percent of smartphone owners have used their phone to make a purchase at least once in the course of their device ownership. The most popular products purchased on smartphones during the month of September included digital goods, clothing/accessories, tickets and daily deals. ComScore