menu

Study Says Paid Search Drives $6 In Local Sales For Every $1 In Online Sales [Headlines]

Innovation

New research has surfaced that states e-commerce still brings in less than 5% of retail sales.

Dory Carr-Harris, PSFK
  • 12 december 2011

Annual US retail spending is roughly $4 trillion according to the US Commerce Department. And while e-commerce is growing very rapidly, it remains less than 5 percent of total retail sales. Historically, most search marketers have focused almost exclusively on e-commerce sales. But a new study finds that the real impact of paid search is offline. Search Engine Land

+e-commerce
+Headlines
+Market Research
+Online Sales
+Retail
+USA
+Work & Business
Trending

Upscale Delivery Service Points To The Future Of The Cannabis Industry

Luxury
NEW TREND REPORT


RETAIL SNAPSHOT IN LA

A neighborhood-by-neighborhood guide to the city's retail experiments.

DOWNLOAD TODAY

PSFK EVENTS


PSFK 2017 Conference

Ranked #1 of the Most Innovative Conferences of 2016 by Inc. Magazine


BUY YOUR TICKETS, MAY 19

Retail february 23, 2017
Automotive february 23, 2017
No search results found.