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Vodafone Facebook Campaign Promotes Random Acts Of Kindness [Video]

Vodafone Facebook Campaign Promotes Random Acts Of Kindness [Video]
Advertising

The telecommunications company encouraged fans to 'Make someone happy' and name people who deserved a gift.

Emma Hutchings
  • 1 december 2011

A Vodafone advertising campaign on Facebook for the Christmas season encourages fans to ‘Make someone happy’ with acts of kindness and gift giving. Using the social media platform, they asked people to nominate a friend or family member who deserved a treat.

On offer was a large golden pyramid of Ferrero Rocher chocolates, which they promised to deliver straight to one lucky person’s front door. One person on the Vodafone Playground Facebook page wrote a poem about his mom saying she means the world to him and looks after everyone, so Vodafone sent her the special gift. You can watch what happened in the video below:

Vodafone Playground

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