In our research for the Future Of Gaming report, the PSFK consulting team explored the ways developers are making their games compelling and accessible to a wider audience. One example of innovation in Game Functionality And Systems is the Build-A-Bear Workshop‘s ‘Kinectimals‘. The Build-A-Bear Workshop toy retailer has released special-edition bears which can be connected to Microsoft’s gesture-based gaming system, Kinect. The stuffed bears from the game have Microsoft Tags that can be scanned to link to the Kinect game, ‘Kinectimals Now With Bears’, causing the bear to appear inside the game and enabling the child to interact with it in a new manner akin to playing with pets. Gameplay activities include teaching new tricks to the animal, guiding it around an obstacle course, and various forms of free-form play.
To learn more about what’s going on in the gaming space today, order a copy of PSFK’s Future of Gaming report.