Each week PSFK features many new and innovative apps. To give the best their due, we’ve compiled a roundup of the most interesting and creative apps written about on the site this past week:
The Tate Modern launches ‘Race Against Time,’ a free iPhone app that incorporates art into a fun and educational mobile game. The user plays as a chameleon and is tasked with saving colors from being removed by the evil Dr. Greyscale. Departing in 1890, the player travels through the history of modern art encountering different backgrounds, platforms and enemies that reflect the era.
Domino’s Pizza has launched an augmented reality initiative at more than 6,000 sites across Britain to promote their 555 deal. The augmented reality-powered posters enable consumers to download deals, get the Domino’s mobile ordering app and become a Facebook fan through their smartphone.
As mentioned in the Future of Gaming Report, the Walt Disney Company has created Appmates, a game for the ipad that features game-pieces which interact with an iPad screen. Special sensors mounted on the bottom of toys allows the user to turn the iPad into an interactive racing playmat.
Korean based car manufacture Hyundai has taken Mario Kart to the next level. In New York’s Time Square Hyundai set up the world’s largest iPhone-controlled racing game. All users had to do was download an app from the Apple App Store and connect to a dedicated Wi-Fi network. Crowds at Time Square were quickly drawn to the event, which garnered significant media attention for Hyundai. Can’t make it to Time Square? Out-of-towners can download the app via the App Store.
Web Developer and Entrepreneur Zach Hale has created an app, Check-in Recipe, that sends customers a recipe whenever they check in to a supermarket. The app is meant to create a more creative shopping experience by introducing new foods and recipes to customers. At the same time, it can be tailored to meet certain criteria (i.e., a vegetarian diet).