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Yves Behar Launches High Design Medication Brand

Yves Behar Launches High Design Medication Brand
Advertising

Designer says that Sabi products marry functionality and aesthetics, creating real tools to fit seamlessly within anyone’s life.

Piers Fawkes, PSFK
  • 19 january 2012

San Francisco based design agency fuseproject has launched a new health and wellness brand called Sabi. The agency run by Yves Behar is aiming to bring “high design and functionality” to what they say is an overlooked market: medication and pill management products. The designer – who spoke at PSFK CONFERENCE SAN FRANCISCO last year – thinks that while there’s an increasing focus on living healthier lives, there are only poor quality options when it comes to taking pills.

Items in the ‘Vitality Line’ product range from Sabi will sell between $5.99 (for a slide-open three-chamber clip-on travel pill case) to $29.99 (for a magnetic weekly pill book with removable four-chamber containers for each day of the week). Yves says that Sabi products marry functionality and aesthetics, creating real tools to fit seamlessly within anyone’s life.

Click through these images to see the products:

fuseproject

 

+#advertising
+#design
+Advertising
+Design
+fuseproject
+Health
+Luxury
+Medicine
+pills
+San Francisco
+USA
+Work & Business
+Yves Behar
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